The Publisher vs. Technology
According to a book study group, sales of EBooks across the country have grown by 2.0 percent in the first quarter of 2010! The study was done over a four year period when EBooks were becoming trendier. This is up by a .8 percent increase from the years of 2007 to 2009.
Approximately 40 percent of EBook owners download there first book in this quarter due to so many users are getting the swing of buying their books electronically. After years of going to libraries and bookstores, studies show that it can be a difficult habit to change. Within the 40 percent surveyed, 32 percent bought fewer hardcover and paperback books once they found that downloading the text was easier and faster. A smaller percentage said that, The only way they would go back to buying a physical book is if the file was not available to download.
This tread is somewhat like what is happening with our friendly postal service! Due to emailing, texting, and instant messaging (I.M.), the postal service has been hit with the lost of the amount of mail that is shipped on a daily basis. This in fact has caused the increase in shipping postage. Publishers are now faced with the dilemma with the reduction of print runs. With that being said an increase in book cost are on the rise due to lower book purchasing. With the constant increase in technology, the book publishing industry is now classified is the same categories as online music and UFX Markets Trading downloads! Even thought the EBook links are legal compared to pirating music sites, it still affects jobs and physical sales.
The good news is all is not lost in for the publishing industry. A large percentage of the non-technical world still buys books! You still have the older generation that prefer the traditional ways of reading and vote to curl up with an old friend, a tangible book anytime!







